CollegeCategory Winner

$25,000 Prize

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The Idea

Skip to the beat with this simple but innovative update on an old-school favorite. The Rhythm Rope jump rope plays music and lights up in different colors as you keep time with a song – green when you’ve got it going on, red when you’re out of whack. Slow or fast, every tune presents a new challenge that keeps you moving.

The Team

Bryson Lovett, age 23, Los Angeles

Bryson is a product design student at the Art Center College of Design in Pasadena, Calif. "I like doing things that affect people on a personal level, that touch people and that they can relate to in everyday use," he says.

How did you come up with your idea?

"It’s kind of funny, actually, how people say how good ideas hit you like a lightning bolt. The name Rhythm Rope just popped in my head, and I was just like, ‘This is it – this is going to be the new next big thing!’"

How will your idea get kids moving?

"The jump rope – which is intuitive, easy to use and portable – is all the things you want in a product. I’m introducing a fun, new aspect to it, which is jumping slow as well as fast, according to the beat of the song. There’s a visual encouragement through the LED lights in the jump rope. If you’re not in tune with it, it goes to orange, then it goes to red if you’re doing it poorly. And then it encourages you to get it back to green."

Who inspired your idea?

"Errol Gerson [instructor, Art Center College of Design]. He really influenced me and encouraged me to step forward, take my ideas and get them out there. He told me, ‘What good is an idea if you don’t do anything about it?’"

Bryson nominated Errol Gerson to receive a $2,500 Ruckus Nation Inspriation Prize.

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